Remember back when movie posters actually required a bit of work and talent to create? Nowadays they just slap an actor’s big head up there and go to print.
Exhibit 1:
Art:
Not:
This one gets bonus Suck Points for being confusing in addition to totally visually unappealing. Tell us, movie marketers, why did you need to emblazon the plot across Sir Anthony Hopkins’ head in such GIANT FONT that we are not sure what the movie is actually called? Is it “Fracture?” or is it “I SHOT MY WIFE.” ? This is such an abuse of movie marketing privilege. I’d like to go back in time and recreate the poster art for “The Fugitive” with “I DIDN’T SHOOT MY WIFE. THE ONE ARMED MAN DID IT!” emblazoned across a giant Harrison Ford head. Or let’s redo “The Sixth Sense” with “I SEE DEAD PEOPLE AND YOU ARE ONE.” across that little kid’s face.
“Movie marketing privilege”–what a great turn of phrase!
Am I allowed to break the 4th wall in the comments? errrrrrr……
Comment by sidewised — May 28, 2008 @ 10:41 pm